Wine Labels - Binded Winery

Wine Labels, Social Media Post

A fictitious brand campaign for a winery called “Binded Winery”. My concept was to make something that could target younger audiences and to catch their attention. My backstory and brand are built on friendship which I feel is very important to young adults. Just having fun and hanging out with friends is a universal experience. My brand name “Binded” is to emphasize the friendships that we've had throughout our lives that bind us all.